Dr. Nadia Shuayto, DBA, MBA, BSBA, is an academician and business leader with a rich tapestry of experiences spanning education, entrepreneurship, and international collaboration. With a Doctorate of Business Administration in Marketing from Nova Southeastern University and a Master of Business Administration from Lawrence Technological University, Dr. Shuayto has cultivated a profound understanding of business dynamics and marketing strategies over the course of her career.
Currently serving as an Assistant Professor of Marketing at Ohio Northern University's James F. Dicke College of Business Administration, Dr. Shuayto imparts her extensive knowledge to students through courses such as Principles of Marketing, Marketing Research and International Marketing. Committed to academic excellence, she actively contributes to the institution's strategic planning initiatives and has served as a judge for various prestigious competitions, including The American Marketing Association’s Student Case Competition, Ethics in Leadership, and Marketing Research.
Prior to her academic tenure, Dr. Shuayto co-founded Wingme Cosmetics, LLC, where she held the position of Chief Operating Officer. In this capacity, she provided visionary leadership, directing the company's overall administration and spearheading its mission-driven activities. Her responsibilities ranged from representing the CEO in business matters to overseeing operational functions, developing marketing strategies, and managing partnerships with manufacturers and retailers across the globe.
Dr. Shuayto's dedication to fostering international collaboration is exemplified through her roles as a Visiting Guest Lecturer at Lebanese American University in New York and Beirut, where she facilitated cross-cultural exchange programs and delivered courses on international business and marketing management. Additionally, her tenure at Lawrence Technological University saw her serve as Assistant Professor of Management, Chair, and Director of MBA and BSBA programs, where she played a pivotal role in program design, faculty development, and AACSB Accreditation initiatives.
As a researcher and author, Dr. Shuayto has contributed significantly to the body of knowledge in business and marketing. Her peer-reviewed publications and conference presentations underscore her expertise in areas such as marketing, management skills, and global branding strategies. Noteworthy among her achievements is the recognition received for her case study "ELIE SAAB: Growth of a Global Luxury Brand" by EFMD and her Outstanding Research Award at the Global Conference on Business and Finance. Her current research is focused on artificial intelligence (AI) in higher education.
Beyond academia, Dr. Shuayto's influence extends to consulting and training projects. Her dedication to professional development is evident through her active involvement in professional affiliations, editorial advisory roles, and participation in seminars and workshops focused on AACSB accreditation standards and pedagogical advancements.
Dr. Shuayto's multifaceted career is underscored by her unwavering commitment to excellence, innovation, and global engagement. With a passion for nurturing future business leaders and advancing knowledge in the field of marketing, she continues to inspire and empower individuals and organizations alike on their path to success.